DeepSummary
In this podcast episode, Nick Bare interviews Pete Hixson, a former pastor and facilitator for the StoryBrand framework, about the power of effective communication. They discuss how effective communication is an active skill that requires intentionality and understanding the perspective of others.
Pete explains the StoryBrand framework, which helps businesses clarify their messaging by positioning themselves as guides helping the customer, who is the hero. They also explore the challenges of being a passionate communicator and the importance of finding clarity, direction, and purpose through clear communication.
The conversation touches on topics such as balancing kindness and clarity, handling tense conversations, generosity without expectation, the role of faith, dealing with disappointment and failed expectations, and the concept of "never not on mission" - always having a sense of purpose and direction in life.
Key Episodes Takeaways
- Effective communication is an active skill that requires intentionality and understanding the perspective of others.
- The StoryBrand framework helps businesses clarify their messaging by positioning themselves as guides helping the customer, who is the hero.
- Passionate communicators must balance their passion with clarity and consideration for the audience's understanding.
- Balancing kindness and clarity is essential for effective communication, especially in tense or disagreeing situations.
- Having faith and a sense of purpose can help navigate disappointments and failed expectations.
- During life transitions or lulls, it's important to "sharpen the axe" and maintain a sense of purpose and direction.
- The concept of "never not on mission" emphasizes always having a mission or purpose in life, whether in work, relationships, or personal growth.
- Clear communication provides clarity, which in turn gives direction and purpose.
Top Episodes Quotes
- “Words give clarity, clarity gives direction, and direction gives purpose.“ by Pete Hixson
- “If your identity is rooted in your success, then you will lose who you are when failure comes in your way.“ by Erwin McManus (quoted by Nick Bare)
- “Communication literally runs the world. It moves the world. It is communication that moves people to do this, this or this in this direction. Everything comes down to it.“ by Pete Hixson
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Episode Information
The Nick Bare Podcast
Nick Bare
2/5/24
Welcome to today's podcast episode, where we're diving into the world of communication. Our guest, Pete Hixson, is an expert at helping businesses clarify their message through StoryBrand. Communication is often considered a passive skill, but it's our greatest skill. Whether navigating tense conversations or aiming to balance kindness and clarity, this episode will give you the confidence to own your communication skills. Enjoy!
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IG: https://www.instagram.com/nickbarefitness/
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Keep up with Pete here:IG: https://www.instagram.com/pete_hixson
Website: https://beyondcommunities.org/
Speaking & Coaching: http://www.petespeaks.org/
Topics:
0:00 Intro
1:01 Welcome
3:15 What StoryBrand is
7:14 Good communication isn’t a passive skill
12:33 What ineffective communication looks like
15:28 The guide vs the hero
19:48 Passion driven communicators
28:24 Getting to the bottom line
34:12 Balancing kind and clear
41:33 Communicating through tense conversations
56:57 Generosity with no expectations
1:02:18 Awareness of faith
1:08:49 Disappointment of failed expectations
1:13:09 Sharpen the ax
1:17:04 Never not on mission