Topic: Advertising Technology

Advertising Technology refers to the digital tools and platforms used to deliver targeted ads to consumers across various media channels.

More on: Advertising Technology

The podcast episodes provided cover various aspects of the Advertising Technology industry, including the use of data and AI to enable targeted advertising, the impact of regulations and antitrust issues on major players in the space, and the implications of adtech on areas like political campaigns and consumer privacy.

For example, episode Bytes: Week in Review - Google on trial, underwater data centers and how AI spurred a celebrity endorsement discusses Google's antitrust issues related to its advertising business, while episode Political Campaigns Can See What You Watch on TV examines how smart TV data is being used for targeted political advertising.

The episodes also highlight the rapid growth and disruption occurring in the Advertising Technology industry, with entrepreneurs like Sam Kroonenburg building successful adtech companies like A Cloud Guru and Cuttable.

All Episodes