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Topic: Food marketing

Food marketing encompasses the strategies and tactics used by food companies to promote and sell their products, including leveraging consumer trends, branding, and product innovation.

More on: Food marketing

The podcast episodes provided cover various aspects of food marketing, including how companies cater to diverse tastes Your taste is unique, leverage social media trends and branding efforts This Is How the Food Industry Is Preparing For a Post-Ozempic World, and strategize to gain shelf space in major grocery stores How niche brands got into your local supermarket.

The episodes also examine how the food industry uses marketing tactics to influence public perception, such as the potato industry's efforts to maintain the vegetable classification Spud spat, and the controversies surrounding MSG The fifth taste.

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