DeepSummary
The episode features an interview with Justin Mares, the founder of Kettle and Fire, a leading bone broth brand, and the co-founder and CEO of Truemed. Justin discusses the challenges of starting Kettle and Fire, including sourcing high-quality bones and convincing manufacturers to follow their lengthy cooking process. He also highlights the benefits of bone broth, such as its high nutrient density and ability to support gut health.
The conversation then shifts to the broader problems in the food system, including the prevalence of ultra-processed foods, the influence of big food companies, and the manipulation of research studies to downplay the negative impacts of their products. Justin also criticizes the use of pesticides, herbicides, and other additives in the food supply, arguing that they contribute to various health issues.
Towards the end, Justin introduces Truemed, a company that aims to make healthy living more accessible by allowing people to use their pre-tax HSA and FSA funds for health-promoting products and services. He expresses a desire to expand Truemed's offerings to include medically tailored diets and nutritious foods, ultimately working towards a better and more sustainable food system.
Key Episodes Takeaways
- Bone broth is a highly nutritious and beneficial product, but its benefits are not widely known or appreciated.
- The food industry often prioritizes profit margins over health, leading to the use of processed, sprayed, and toxic ingredients in their products.
- Deficiencies in the modern diet contribute to various health issues and diseases in the body.
- The centralized and industrialized food system necessitates the use of pesticides, additives, and preservatives, compromising the quality and nutritional value of food.
- Companies like Kettle and Fire aim to provide high-quality, nutritious food products, while Truemed seeks to make healthy living more accessible through the use of pre-tax funds.
- Regulatory action and a shift towards locally-sourced, whole foods could help address the issues plaguing the food system.
- Education and awareness about the benefits of bone broth and the problems in the food industry are crucial for driving positive change.
- Balancing health, sustainability, and affordability is a key challenge in transforming the food system.
Top Episodes Quotes
- “You look on the back of so many of these products, it's just half the ingredients you don't understand. Half the ingredients are in their most processed, most sprayed, most like toxic form. And that's just a result of decades of decisions to get a little bit of margin, you know, across all of these different ingredients.“ by Speaker A (Justin Mares)
- “Bone broth is basically unbeatable. You know, right now, even today, almost no one knows what bone broth is.“ by Speaker A (Justin Mares)
- “The reason that we need all of these pesticides, additives, you know, food flavorings, packaging material, like all this shit is because we have this massively centralized food system where something is harvested in California, it's then put through some process and it ends up on shelf two to three weeks later and in the consumer's mouth almost a month later.“ by Speaker A (Justin Mares)
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Episode Information
The Ultimate Human with Gary Brecka
Gary Brecka
6/11/24