The podcast episodes provided cover various aspects of marketing strategy, including aligning marketing with business goals, leveraging technology and innovation, and building an effective marketing team and operations.
For example, the episode 'Marketing - The Battle Between Believers & Non-Believers - Part 2' discusses the importance of CMOs aligning their marketing strategies with overall business objectives and financial outcomes. The episode 'SaaStr 715: The 7 Biggest Mistakes CMOs Make (And How to Avoid Them) with the CMOs of Databricks, Zoom, and Okta' also covers the strategic role of marketing beyond just promotion.
Other episodes touch on specific marketing strategies and tactics, such as the use of AI, talent management, thought leadership, and community-building.