The episode touches on the expectations and pressures surrounding maintaining an online presence, particularly for those whose careers or identities are tied to social media.
Building an online presence and sharing valuable content is suggested as a way for sustainability professionals to gain confidence and reach a wider audience.
The podcast episodes explore the importance of building and maintaining a strong online presence, particularly for individuals and professionals seeking to grow their businesses or brands.
Several episodes highlight specific strategies and best practices for establishing an online presence, such as creating content, leveraging social media, and utilizing online tools and platforms. For example, episode 2367: Five Factors All Online Coaches Need to Consider discusses key factors for online coaches to consider, including having a strong online presence and building an online community.
Other episodes, like 784: Logging × Blogging × Testing × Freelancing, emphasize the role of an online presence in the context of freelance web development, noting the value of blogging and social media in attracting clients globally.
The podcast episodes also address the challenges and complexities of maintaining an online presence, such as the impact on mental health (182. Social media is ruining my mental health) and the need to balance online and offline identities (111. Simple Tips That Changed My Life).