The podcast episodes discuss period tracking apps as a tool for understanding and embracing the natural rhythm of one's menstrual cycle.

In the episode GIRL TALK 101: everything menstrual cycles + how to sync your cycle to your life!, the host encourages listeners to use apps like Flow to gain knowledge about their cycles and explore the benefits of cycle syncing, which involves aligning diet, exercise, and lifestyle habits with the four phases of the menstrual cycle.

The episode 3 Niche Business Ideas We Thought Would Fail… But Actually Crushed It also highlights the success of the period tracking app Flow as one of the seemingly unconventional business ideas that ended up becoming highly successful.